![]() Toyota’s refusal to run Olympic ads only extends to TV commercials in Japan, not other countries. signed a multiyear sponsorship deal worth around $1 billion with the International Olympic Committee in 2015. “We will not be airing any commercials related to the Games in Japan.” ![]() ![]() “It is true that Toyota will not be attending the opening ceremony, and the decision was made considering various factors including no spectators,” a spokesperson said. See also: How the Tokyo Olympics ranks among the most expensive Games of all time Said it would no longer run Olympic-related TV ads in Japan, underlining how polarizing the Games have become in Japan. Last week, one of the top Olympic sponsors, Japan-based Toyota
0 Comments
Leave a Reply. |